For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, ...
This ad's fast-and-loose approach to protest imagery—turning real moments into an opportunity to celebrate commerce—sounds a discordant note.
Pepsi is making a statement with its upcoming Super Bowl ad by choosing human creativity over artificial intelligence, reported Adweek. The soda company's half-minute spot, titled "The Choice," will ...
Add Yahoo as a preferred source to see more of our stories on Google. Pepsi shocks Coke's polar bear. - PepsiCo Creatives are saying cheers to Pepsi’s Big Game ad. Ahead of the Super Bowl, Pepsi Zero ...
WebFX reports on five advertising trends from the 2026 Big Game, emphasizing mass relevance, celebrity endorsements, ...
Pepsi is "rewriting cola history" with a cheeky new ad campaign that playfully absconds with its biggest competitor's mascot, turning the tables in a long-standing cola rivalry. The popular soda brand ...
THE AD: Pepsi Zero Sugar’s Super Bowl ad, “The Choice,” gives Coca-Cola’s iconic polar bear the Pepsi Challenge, letting a CGI bear have a blind taste test between Pepsi and Coke’s zero-sugar options.
Add Yahoo as a preferred source to see more of our stories on Google. Pepsi is taking another shot at its chief competitor with a summer marketing effort riffing on the iconic “Share a Coke” campaign, ...
Last week AdAge reported that the big new Super Bowl commercial from SodaStream, the little home carbonation kit that could, got the thumbs-down from CBS for taking aim at Pepsi and Coke, two major ...
The biggest advertising moment of the year arrived with Super Bowl LX, and while many viewers online complained about the quality of the commercials, particularly brands’ over-reliance on celebrity ...
Pepsi not only used the Coca-Cola polar bear as a focal point of its 2026 Super Bowl ad, but the company also added a few twists along the way. However, the commercial begins with the bear taking a ...