Apple Announces Special Event in New York, London, and Shanghai on March 4

Apple today announced a "special Apple Experience" in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET. Apple invited select members of the media to the event in three major ...
Cult of Mac

Bring back the glow: MacBooks lost their soul when the Apple logo went dark

For those too young to remember, the first Apple laptop to feature a glowing Apple logo was the third-generation PowerBook G3 ...
AppleInsider

From charming to consumer corporation — how Apple has branded itself over the years.

We may never know how much Apple spends on its logos and other branding, but it is a lot — and it is neverending. If it weren't, we wouldn't just have had the company commission a new logo for Apple ...