Innovation at Amazon
Innovation at Amazon
Nov 11, 2024
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The Honda “Hands” advertisement, created by Wieden Kennedy London in 2013, cleverly celebrated Honda’s 65-year legacy of innovation. Using a seamless blend of live-action and CGI, the ad featured an engineer’s hands transforming iconic Honda products—ranging from scooters and cars to the HondaJet. The visually captivating execution was brought to life by Nexus Productions and Analog Studios! Designed to highlight Honda’s spirit of curiosity and invention, the campaign was aimed at a global audie
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The Honda “Hands” advertisement, created by Wieden Kennedy Lond…
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